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Googleto MS: "You're stealing our search results!"

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icon Googleto MS: "You're stealing our search results!"01.02.2011. u 21:13 - pre 1297 dana i 8h

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Google has accused Microsoft of copying its search results, after running a "sting operation" that indicates Redmond's Internet Explorer software is tracking what searchers find on Google and using this data to tweak results on Bing.


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“I’ve spent my career in pursuit of a good search engine,” Google Fellow Amit Singhal told Search Engine Land. “I’ve got no problem with a competitor developing an innovative algorithm. But copying is not innovation, in my book.”


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When we asked Microsoft about Google's claims, it didn't deny them. And it seemed to imply that the Bing toolbar – an optional browser install – was directly tweaking Bing results in the way Google describes. "We use multiple signals and approaches in ranking search results," said Bing director Stefan Weitz.


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And it's doubly amusing that all this has come to light after Microsoft publicly complained that Chrome was "stealing your privacy" as it gathered data via its built-in address bar.


http://www.theregister.co.uk/2...of_copying_its_search_results/

Hm, Bing postade "metapretraživač"?? :D
Je l' to zbilja kao no-no ili se opet giganti koškaju radi sporta?
http://www.badennet.org
The whole problem with the world is that fools and fanatics are always so certain of
themselves, but wiser people so full of doubts. (Bertrand Russel)
Truth is much too complicated to allow anything but approximations. (John von
Neumann)

 
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Nedeljko
Nedeljko Stefanović

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icon Re: Googleto MS: "You're stealing our search results!"01.02.2011. u 22:54 - pre 1297 dana i 6h
Pa, Bing ne sme da koristi Google-ove rezultate. Da, tako je.
Nije bitno koji su zaključci izvučeni, već kako se do njih došlo.
 
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Stefan Markic
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icon Official Google Blog: Microsoft’s Bing uses Google search results—and denies it02.02.2011. u 17:40 - pre 1296 dana i 12h
Laptopovi

Citat:
By now, you may have read Danny Sullivan’s recent post: “Google: Bing is Cheating, Copying Our Search Results” and heard Microsoft’s response, “We do not copy Google's results.” However you define copying, the bottom line is, these Bing results came directly from Google.

I’d like to give you some background and details of our experiments that lead us to understand just how Bing is using Google web search results.

It all started with tarsorrhaphy. Really. As it happens, tarsorrhaphy is a rare surgical procedure on eyelids. And in the summer of 2010, we were looking at the search results for an unusual misspelled query [torsorophy]. Google returned the correct spelling—tarsorrhaphy—along with results for the corrected query. At that time, Bing had no results for the misspelling. Later in the summer, Bing started returning our first result to their users without offering the spell correction (see screenshots below). This was very strange. How could they return our first result to their users without the correct spelling? Had they known the correct spelling, they could have returned several more relevant results for the corrected query.





This example opened our eyes, and over the next few months we noticed that URLs from Google search results would later appear in Bing with increasing frequency for all kinds of queries: popular queries, rare or unusual queries and misspelled queries. Even search results that we would consider mistakes of our algorithms started showing up on Bing.

We couldn’t shake the feeling that something was going on, and our suspicions became much stronger in late October 2010 when we noticed a significant increase in how often Google’s top search result appeared at the top of Bing’s ranking for a variety of queries. This statistical pattern was too striking to ignore. To test our hypothesis, we needed an experiment to determine whether Microsoft was really using Google’s search results in Bing’s ranking.

We created about 100 “synthetic queries”—queries that you would never expect a user to type, such as [hiybbprqag]. As a one-time experiment, for each synthetic query we inserted as Google’s top result a unique (real) webpage which had nothing to do with the query. Below is an example:



To be clear, the synthetic query had no relationship with the inserted result we chose—the query didn’t appear on the webpage, and there were no links to the webpage with that query phrase. In other words, there was absolutely no reason for any search engine to return that webpage for that synthetic query. You can think of the synthetic queries with inserted results as the search engine equivalent of marked bills in a bank.

We gave 20 of our engineers laptops with a fresh install of Microsoft Windows running Internet Explorer 8 with Bing Toolbar installed. As part of the install process, we opted in to the “Suggested Sites” feature of IE8, and we accepted the default options for the Bing Toolbar.

We asked these engineers to enter the synthetic queries into the search box on the Google home page, and click on the results, i.e., the results we inserted. We were surprised that within a couple weeks of starting this experiment, our inserted results started appearing in Bing. Below is an example: a search for [hiybbprqag] on Bing returned a page about seating at a theater in Los Angeles. As far as we know, the only connection between the query and result is Google’s result page (shown above).



We saw this happen for multiple queries. For the query [delhipublicschool40 chdjob] we inserted a search result for a credit union:



The same credit union soon showed up on Bing for that query:



For the query [juegosdeben1ogrande] we inserted a page of hip hop bling jewelry:



And the same hip hop bling page showed up in Bing:



As we see it, this experiment confirms our suspicion that Bing is using some combination of:

* Internet Explorer 8, which can send data to Microsoft via its Suggested Sites feature
* the Bing Toolbar, which can send data via Microsoft’s Customer Experience Improvement Program

or possibly some other means to send data to Bing on what people search for on Google and the Google search results they click. Those results from Google are then more likely to show up on Bing. Put another way, some Bing results increasingly look like an incomplete, stale version of Google results—a cheap imitation.

At Google we strongly believe in innovation and are proud of our search quality. We’ve invested thousands of person-years into developing our search algorithms because we want our users to get the right answer every time they search, and that’s not easy. We look forward to competing with genuinely new search algorithms out there—algorithms built on core innovation, and not on recycled search results from a competitor. So to all the users out there looking for the most authentic, relevant search results, we encourage you to come directly to Google. And to those who have asked what we want out of all this, the answer is simple: we'd like for this practice to stop.


Official Google Blog: Microsoft’s Bing uses Google search results—and denies it

[Ovu poruku je menjao Stefan Markic dana 02.02.2011. u 18:57 GMT+1]
What if I'm not a superhero? What if I'm the bad guy?

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Stefan Markic
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icon Re: Googleto MS: "You're stealing our search results!"02.02.2011. u 18:05 - pre 1296 dana i 11h
A evo šta kažu iz Binga:

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This morning, I will be on a panel at the Farsight Summit with some of the industry’s thought leaders to talk about search quality as we look into the future of search. Farsight is about looking 10 years into the future to explore the big industry challenges and opportunities ahead of us as we work to deliver the next generation of search.

We woke up to an interesting (and interestingly timed) article by Danny Sullivan about some complaints Google has about how it says Bing ranks results. I wanted to take a moment to make a couple of points in advance of this panel so we can stay focused on the original intent of the Summit.

The Bing engineering team has been working hard over the past couple of years to deliver the best search relevance and quality in the industry and for our users. This is our top priority every day.

We use over 1,000 different signals and features in our ranking algorithm. A small piece of that is clickstream data we get from some of our customers, who opt-in to sharing anonymous data as they navigate the web in order to help us improve the experience for all users.

To be clear, we learn from all of our customers. What we saw in today’s story was a spy-novelesque stunt to generate extreme outliers in tail query ranking. It was a creative tactic by a competitor, and we’ll take it as a back-handed compliment. But it doesn’t accurately portray how we use opt-in customer data as one of many inputs to help improve our user experience.

The history of the web and the improvement of a broad array of consumer and business experiences is actually the story of collective intelligence, from sharing HTML documents to hypertext links to click data and beyond. Many companies across the Internet use this collective intelligence to make their products better every day.

We all learn from our collective customers, and we all should.

From its inception, we have had what we believe is a distinct approach to search, and the features and innovation in Bing – from our new user experience and visual organization approach to our focus on inferring user intent and helping customers complete complex tasks, Bing has added a new voice and new experiences to search. We never set out to build another version of an existing search engine. We believe search needs to do more for customers. This is the guiding principle in how we approach our work each day and it is why we are here today engaging in discussions at Farsight, an event we are proud to have helped bring about.

This is why I am excited to mix it up this morning with some of the best thinkers in the search business.

We all have lots of work to do to get search to be everything we want it to be, and everything our customers deserve. Let’s get to it.


Bing Search Blog: Thoughts on search quality

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