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^{19.06.2006. u 09:32}

h__p://www.irdeto.com/press_08-06-2006.html
Digiturk selects Irdeto for end-to-end PVR and Push VOD solution
- First deployment of integrated CA system following acquisition of CryptoWorks -
Amsterdam, the Netherlands, 8 June 2006 - Irdeto, a world leader in content security for digital TV, IPTV and mobile networks and a subsidiary of multinational media group Naspers (NASDAQ: NPSN and JSE: NPN), today announced that Digital Platform Iletisim Hizmetleri A.S., (Digiturk) has selected the Irdeto Digital TV PVR & Push VOD solution for launch to its customers starting Q1 2007

The Irdeto solution will allow Digiturk to offer its customers an advanced personal video recorder that supports secure encrypted storage of recorded content as well as the ability to push pre-encrypted premium video on demand content to the hard drive. Digiturk will be able to use Irdeto's advanced digital rights management (DRM) functionality to sell that stored content to customers in a variety of different ways, including both subscription, pay per view and rental models.

Digiturk, established in April 2000, is the most successful Turkish video broadcaster via satellite (DVB-S) with approximately 1 million subscribers. Irdeto's PVR & Push VOD solution will be seamlessly integrated with Digiturk's existing CryptoWorks conditional access system to manage Digiturk's large subscriber base.

The Irdeto solution will provide Digiturk with a single integrated security solution to manage existing and future services such as Digital Terrestrial TV, IPTV and also DVB-H mobile TV. Subscribers who already have a CryptoWorks smart card and STB will continue to receive their existing digital TV programs without any disruption.

Digiturk offers a unique TV experience in Turkey with benefits such as digital TV quality and more than 130 national and international TV channels including exclusive Turkish Super Football League and the Turkish Cup content. In addition to movies Digiturk also offers a complete suite of programs and services including interactive Pay per View, Home-shopping, Home-banking, Game Portal, Customer Services Channel, Yellow Pages, Electronic Program Guide, News, Weather and Finance programs.

"Digiturk passed through a very detailed evaluation phase for the conditional access system of its PVR and Push VOD project and we came to the conclusion that Irdeto's solution will be the optimum combination of functionality, security and cost while maintaining the integration to our current CrytptoWorks system." said Ms. Hatice Memiguven, COO of Digiturk. "Knowing our very tight schedule for the PVR project, our expectations from Irdeto is at a very high level both from timely delivery and product functionality point of view. Irdeto's commitment has been to our full satisfaction."

"With the integration of the CryptoWorks technology into Irdeto's content security portfolio we can now offer operators using CryptoWorks a tangible roadmap to future advanced services such as PVR, Push VOD and mobile TV. Digiturk is the first CryptoWorks customer to deploy the integrated Irdeto solution. Digiturk was very advanced in their evaluation of products before they heard about the acquisition of CryptoWorks by Irdeto, so we had to move very quickly and comprehensively to convince a very discerning Digiturk team that we had a more compelling proposition than our competitors that they were very seriously considering", said Graham Kill, CEO of Irdeto. "We are sure that both Digiturk and other CryptoWorks customers will continue to benefit from the additional opportunities offered by the combined forces of both companies."

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http://www.elitesecurity.org/forum/101

^{19.06.2006. u 09:32}